
The Disrupt Agency manages social media for South African brands from our base in Sandton, Johannesburg. We handle strategy, content, publishing, community management and reporting as a single retained service.
Most brands do not have a content problem. They have a strategy problem that shows up as content. We start with what the business is actually trying to sell, to whom, and what would have to be true for that person to buy — then we build the content calendar backwards from there.
We do not start posting until we agree what the channel is for. Awareness, consideration and conversion need different content, and a calendar built without that distinction is decoration.
Content is produced for where it lands. A carousel that works on LinkedIn is not a Reel, and repurposing without reworking is how brands end up invisible on every channel at once.
Reach and engagement are inputs. We report on what those inputs produced — enquiries, traffic, saves, shares, and where the audience dropped off.
Social Media Management | Paid Advertising | Content Creation | Web Development